How to Earn Money Online from WordPress Development In 2024

In 2024, you can earn money online through WordPress development in various ways. Firstly, you can offer services such as WordPress theme customization, plugin development, or website design and development to clients. Additionally, creating and selling custom WordPress themes or plugins can generate income. Providing maintenance and support packages for WordPress websites is another avenue. You can also monetize online courses or tutorials on WordPress development. Freelancing platforms offer opportunities to find WordPress projects, or you can start your own agency. Affiliate marketing by promoting WordPress hosting, themes, or plugins is also lucrative.

How to Earn Money Online from WordPress Development

WordPress, a versatile and user-friendly platform, is the world’s most popular content management system. With its vast array of themes and plugins, WordPress is an excellent tool for developing a variety of websites. If you’re a WordPress developer, there are numerous ways you can earn money online. OR

WordPress, a widely -used and user-friendly content management system, stands as the world’s most popular platform. Its extensive selection of themes and plugins makes it an exceptional tool for creating diverse websites. For WordPress developers, there are numerous opportunities to earn money online through various avenues.

Here are some strategies:

Table of Contents

1. WordPress Theme Development

WordPress themes 

control the visual presentation of websites. As a WordPress developer, you can create and sell your own themes.

  • Identify a Niche:
    • The first step is to identify a niche that hasn’t been saturated. This could be anything from e-commerce stores to blogs for specific industries.
  • Design and Develop:
    • Next, design a unique and functional theme. Your theme should be responsive, SEO-friendly, and easy to customize.
  • Sell Your Theme:
    • You can sell your themes on marketplaces like ThemeForest, or on your own website.
24 Innovative Ways to Make Money Online 2024

2. WordPress Plugin Development

Plugins extend the functionality of WordPress websites. There is a demand for a wide variety of plugins, from image sliders to newsletter tools.

  • Identify a Need: Research to find out what types of plugins are in demand. Are there existing plugins that you could improve?
  • Develop the Plugin: Ensure your plugin is secure, efficient, and user-friendly.
  • Sell Your Plugin: You can sell your plugins on your website or on WordPress marketplaces.

3. Custom WordPress Development

Many businesses require custom WordPress development services. These can range from developing entire websites to customizing themes and plugins.

  • Build a Portfolio:
    • To attract clients, it’s helpful to have a portfolio of work. This could include any websites you’ve built and any themes or plugins you’ve developed.
  • Find Clients:
    • You can find freelance work on platforms like Upwork and Freelancer, or by networking in industry forums and social media.

4. WordPress Maintenance and Support

Many website owners need ongoing maintenance and support. This could involve updating themes and plugins, optimizing website speed, or fixing bugs.

  • Set Up a Service Plan:
    • You can set up a monthly service plan to provide ongoing maintenance and support.
  • Promote Your Services:
    • Promote your services on your website and on social media. It can also be helpful to network with other WordPress professionals who can refer clients to you.

When it comes to Content Management Systems (CMS), WordPress and Wix are two prominent options, each with its unique features and characteristics.


WordPress is a highly versatile and widely used CMS globally. It offers a vast array of themes and plugins, providing users with extensive customization options. WordPress is renowned for its flexibility, making it suitable for various types of websites, from blogs to e-commerce platforms. It boasts a large and active community, ensuring continuous support and regular updates. While it may have a steeper learning curve for beginners, its robustness and scalability make it a preferred choice for many.


Wix, on the other hand, is a user-friendly and intuitive website builder. It is known for its drag-and-drop interface, making it easy for individuals with little to no coding experience to create a website. Wix offers a variety of templates and design elements, simplifying the website building process. It’s a great option for small businesses, portfolios, or personal websites. However, compared to WordPress, Wix may have limitations in terms of scalability and advanced customization.


  1. Ease of Use:
    • WordPress: somewhat more difficult to learn for newcomers.
    • Wix: User-friendly with a drag-and-drop interface, ideal for those without coding experience.
  2. Flexibility:
    • WordPress: Highly flexible with extensive themes and plugins, suitable for various website types.
    • Wix: Limited compared to WordPress, more suitable for simpler websites.
  3. Scalability:
    • WordPress: Highly scalable, making it suitable for both small and large websites.
    • Wix: Better suited for smaller websites, may face limitations in scalability for complex projects.
  4. Customization:
    • WordPress: Extensive customization options, allowing for intricate and tailored designs.
    • Wix: Easy customization through templates, but may lack the depth of customization offered by WordPress.
  5. Community and Support:
    • WordPress: Large and active community, abundant resources, and frequent updates.
    • Wix: Good support but may not have the same extensive community as WordPress.
  6. Cost:
    • WordPress: Open-source software, but costs may be associated with hosting, themes, and plugins.
    • Wix: Various pricing plans, including free options with Wix-branded domains, and premium plans for more features.

In conclusion, the choice between WordPress and Wix depends on your specific needs. WordPress is a robust, feature-rich CMS suitable for a wide range of projects, while Wix offers simplicity and ease of use, making it an excellent choice for smaller-scale websites with less complexity.

Can I monetize WordPress com?

Yes, allows for various methods of monetization, although the options might be more limited compared to a self-hosted site. Here are some ways you can monetize on

  1. WordAds:’s built-in advertising platform that allows you to display ads on your site. To qualify, you need to have a Premium or Business plan.
  2. Affiliate Marketing: You can incorporate affiliate links into your content to earn a commission for products/services you recommend. However, has certain guidelines regarding affiliate linking, so it’s essential to review their terms.
  3. Selling Products or Services: With a Business plan, you can integrate e-commerce features and sell physical or digital products directly on your site using platforms like WooCommerce.
  4. Premium Content or Memberships: You can create gated content accessible only to paying members or offer premium subscriptions for exclusive content or services.
  5. Sponsored Content: Collaborate with brands for sponsored posts or content. However, ensure transparency by disclosing sponsored content to your audience as per guidelines.
  6. Freelancing or Services: Use your site to showcase your skills and offer services such as web design, writing, consulting, etc.

Remember, it’s crucial to comply with’s terms of service and guidelines for monetization. While offers convenience, flexibility, and security, the options for monetization might be more extensive on a self-hosted site where you have more control and flexibility over customization and monetization methods.

Can anyone make money through WordPress development in 2024?


How do I choose the right niche for WordPress theme development?

Research and identify underserved niches, focusing on specific industries or unique design needs.

Are WordPress plugins a lucrative market in 2024?


How do I attract clients for custom WordPress solutions?

Building a strong portfolio and networking on freelance platforms are effective ways to attract clients.

What is the significance of ongoing WordPress support in 2024?

Websites require continuous maintenance. Offering service plans for updates, optimization, and bug fixes is crucial for site owners.


Summarize the potential and opportunities available in WordPress development for online income in 2024. Emphasize the importance of dedication, expertise, and adaptability in navigating this dynamic landscape for a successful online career.

There are many ways to make money online from WordPress development. Whether you choose to sell products or offer services, the key is to deliver high-quality work that meets the needs of your clients. With dedication and skill, WordPress development can be a lucrative online career. 🚀

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